Is this the ugliest car ever?
Sorry Gucci, but this little creation is totally chavtastic. You're doing for yourself exactly what Daniella Westbrook did for Burberry. And you know how long it took them to recover from that!
I mean, if you're aiming at the 20-something, Gucci logo wearing, Eurotrash boys (you all know who I am talking about), you've probably hit the nail on the head. Just wait for them to 'zoop' up that miniature car with super-size additions, a noisy engine and some disco lights. Just saying.
Thank God for the gorgeous Natasha Poly - not only does she hide some of that awful car, she somehow manages to add some seriously needed glamour to the ad. Still hate the car though.
Gucci: Stick to the day job. Love your clothes; hate your car.
P.S. If you're interested, this is what I'd quite like:
And if Mr Lagerfeld felt like giving me a chic (tasteful) Chanel interior then I'd be very happy!